A new 3-D ride based on the Transformers toy and the popular movies has opened at Universal Studios in Orlando.
The ride which opened on Thursday to the public. Called Transformers: The Ride-3D opened following a ceremony including pyrotechnics and a flyover by private jets, reported The Associated Press.
"The ride is an interactive, "larger than life battle" between the action film franchise's main characters - the Autobots and Decepticons. It uses flight simulator technology, along with movie screens, wind, heat and smoke to make the riders feel immersed in the experience. Riders don 3-D glasses before entering the car," reported the AP.
Tom Williams, chairman and CEO of Universal Parks and Resorts said to the AP of the ride that, "You really feel that you're a part of i. You're not a bystander off to one side. You're in the middle of the action."
There are similar rides at Universal Studios in Hollywood and Singapore, but this one has been changed a bit and is even more realistic.
"Each time we do it, it evolves a little bit," said Mark Woodbury, president of Universal Creative. "It breaks a lot of new ground in the level of the immersion, it's hyper-realistic, in terms of what the environment looks like and the characters look like."
In other Universal studios news, the park has plans for a Simpson's themed park.
The Huffington Post reported that the venue will be called "Springfield" and it will be open sometime this summer. Included at the park are the iconic, Duffs beer at Moe's Tavern and Krusty Burgers. Lard Lad's donuts is also just down the street.
There will also be a Lugi's pizza and Frying Dutchman.
"This will be a must-see experience for Simpsons fans all over the world," said Mark Woodbury, president of Universal Creative in a release. "For the first time ever, they're going to be able to enter a world that they've only seen on television - and we're really excited to bring that world to life."
The park will revolve around a Simpson's ride that has been an attraction at Universal Studios since 2008. There will also be a new ride, themed around the shows characters Kang and Kodo who are aliens. The ride will be caked Kang & Kodos Twirl & Hurl.
"Fans will literally be able to live and breathe Springfield as they visit the statue of Jebediah, enjoy a Krusty Burger, and have a seat at Moe's Tavern, which are just a few of the great experiences awaiting at Universal," said Jeffrey Godsick, president of Fox Consumer Products to Fox News.
This article is copyrighted by Travelers Today, the travel news leader