Archives
Lenovo ‘Moto’ News: Leading PC Vendor To Use Brand In Marketing Their Future Smartphones?
Lenovo, China’s PC giant, will halt marketing phones under its own brand name. Accordingly, upcoming handsets produced will now be 'Moto' phones. This move is brought about by the company’s change in smartphone business leadership in China. The change in the executive control of the smartphone arm is aimed to intensify its capacity in marketing within the mainland China as explained by Lenovo chairman and CEO, Yang Yuanqing.
