The president of Nintendo, Tatsumi Kimishima, has a lot of plans for the upcoming launch of Super Mario Run based from his announcement during last month's Apple Event.
Super Mario Run is an upcoming autorunner game which will be available to iOS and heading to 150 countries on iPhone and iPad sometime this December.
Kimishima told Bloomberg: "In terms of expectations, we all saw what happened when we delivered Pokemon Go. And honestly I was quite surprised by it myself. There's no doubt that more people are using smartphones to play games. And as this time we're using Mario, that's a very important intellectual property for us. And that's what Miyamoto's team is working on now: making sure it spreads out just as quickly as Pokemon Go.
"So our expectations are big. And as Tim Cook mentioned, more than 20 million people have already registered to receive notifications when the game is available. In terms of the game itself, you can download it and play a certain part of it, and then pay a fixed price and then play it over and over as many times as you want without having to pay anything extra. And that should give peace of mind that kids can play it. And we're hoping that will help it become more popular."
According to IGN, Nintendo's president also revealed the decision to launch a game on phones. "Our main business is the hardware/software business. In addition, our smartphone business has helped sell a lot of our existing packages. And it has really proved our original thesis: by releasing our software on the smartphone, it positively impacts our existing hardware and software business. And that's precisely the synergy effect we were expecting. And as that has been proven correct, we have more confidence."
Meanwhile, Super Mario Run is "being made by a veteran team" with Takashi Tezuka as its director and Hideki Konno as the map director.
This article is copyrighted by Travelers Today, the travel news leader
