Top 3 Reasons Toyota And Uber Partnership Is Good

Ridesharing service leader Uber and world-class carmaker Toyota Motor Corp teamed up on Tuesday to explore more partnership possibilities.

Included in the arrangement is the option on creating more flexible car leasing options for those who plan on using their Toyota car for Uber business. The partnership also looks at adding in-car applications for Toyota cars used in Uber, research sharing, and options for Uber to buy Toyota and Lexus cars at a special price. The most important reason for the partnership though is the creation of self-driving cars for ridesharing.

This is good news for consumers who do not have their own cars. Both companies have probably seen the demand for ridesharing service, which is why they are working on improving their services. Here are 3 reasons why this partnership is good:

It shows that ridesharing is the future

In the future, going to a destination on a rented car is a necessity. With the rising price of cars and its maintenance, renting is a wise option.

It gives us more ridesharing choices

General Motors invested USD$500 million in Lyft. Volkswagen invested USD$300 million in Gett. Apple invested USD$1 billion in Didi Chuxing. All of these ridesharing rivals have big partners. It is normal for Uber to look for a partner to compete with them. Now that we have a lot of choices, we just sit back and wait for these companies to spill out their offers.

It is the marriage of two known brands

According to a statement Uber sent to TechCrunch, "Toyota is a global leader in the automotive industry and Toyota vehicles are among the most popular cars on the Uber platform worldwide. We are proud to partner with Toyota in a variety of ways, including the expansion of our vehicle financing program."

Toyota is a well-known carmaker brand and Uber is the only ridesharing service we know even before the competitors came to the scene. The brands are both trusted by their own loyalist. Marriage of services would just intensify that customer trust.