Singapore Airlines recently released their latest ad campaign titled, 'At Singapore Airlines, No Detail Is Too Small.'
The new video ad features artist Luca Laconi-Stewart with the most impressive paper airplane you will ever see. The video shows the many seating options onboard the airline using only paper.
'Working with Singapore Airlines brought together our passions in a unique way. I always knew Singapore Airlines for its attention to detail and onboard experience, something I appreciate as someone obsessed with details myself,' said Luca Iaconi-Stewart, a maker of paper plane models.
The production of the video used 100 manila folders, 50 blades, 1 full bottle of glue and 1,000 hours.
In an interview with Simpliflying.com, Foo Chai Woo, Divisional Vice President, Sales & Marketing at Singapore Airlines shared that, 'At Singapore Airlines, we are committed to innovation and craftsmanship - you see this in our product and service standards - no detail is too small as we pursue the best for our customers. This collaboration brings the message to life in an interesting, creative way.'
This article is copyrighted by Travelers Today, the travel news leader
